WELCOME TO

Trusted Financial Leadership for Growing South African Businesses.

From compliance to strategic CFO insight, we empower you with clarity, control and confidence through every stage of growth.

WELCOME TO

Liz Whittington

Trusted Financial Leadership for Growing South African Businesses.

From compliance to strategic CFO insight, we empower you with clarity, control and confidence through every stage of growth.

FEATURED SERVICES

Compliance & Reporting

We handle your bookkeeping, reporting, and tax submissions with precision and care, ensuring your business stays compliant and audit-ready.

Outsourced Accountant

Go beyond bookkeeping with monthly financial analysis and management reports that turn your numbers into business insight

Profitability & Cash Flow Optimisation

Improve profitability, manage cash flow and strengthen your financial position with practical, data-driven insights that support sustainable growth.

Strategic Financial Planning

Align your financial strategy with both business and personal goals. We create forecasts, budgets, and models that turn strategy into measurable progress.

Meet Liz : Your Strategic Financial Partner

I’m Liz Whittington, an experienced CFO with a passion for business, dedicated to helping founders and growing businesses take control of their finances and scale with confidence.

With over 17 years in finance and entrepreneurship, I understand the pressure of making big decisions while managing day-to-day financial complexity. That’s why I’ve developed a structured, collaborative approach that transforms financial data into direction, giving you the clarity, systems, and support to grow with purpose.

When we work together, you gain more than financial expertise, you gain a partner who’s invested in your success. Together, we’ll turn your numbers into insight and your goals into action.

process & approach

Step 1: Discovery Call

We’ll start with a complimentary call to get to know your and your business, as well as gain an understanding of your goals and biggest challenges

step 2: Service Proposal

A tailored service proposal, built around your goals and business needs, becomes the foundation of our work together

Step 3: Financial Health Check

We’ll assess your financial systems & structures, identify gaps and uncover opportunities for improvement

Step 4: Strategy Development

Together, we’ll create a tailored financial roadmap to align with both your personal & business goals

Step 5: Implementation & Support

I’ll work alongside you and your team to implement strategies, optimise systems and provide ongoing financial leadership

Step 6: Results & Growth

With clarity and confidence, you’ll make informed decisions that drive sustainable growth

Testimonials

★★★★★

“I’ve had the privilege of working alongside Liz for the past 11 years and I can confidently say that her expertise and knowledge are incomparable, spanning from tax matters to business strategy development. Her ability to analyse financial data and derive valuable insights provides businesses with the essential information needed to align strategies with organizational goals. Not only does she excel at formulating strategic plans, but her execution ensures that businesses achieve peak efficiency.”

Melisha Naick, Pan Mixers South Africa

"Liz leads with clarity, compassion, and confidence. She handles tough conversations with grace and always makes people feel heard and respected. Her leadership style is grounded in kindness, professionalism, and a strong belief in lifelong learning. Liz is incredibly forward-thinking. She’s brought fresh, innovative ideas to the finance space and helped our team modernize and adapt in ways that really make a difference. She’s not just an expert in her field — she’s someone who constantly pushes herself and others to grow. What stands out most is how she treats people. Lizette builds strong, respectful relationships with everyone she works with. Her warmth, encouragement, and integrity lift everyone around her. Liz is one of those rare people who excels at everything she does — whether it’s leading a team, supporting friends, or navigating life’s many roles. It’s a joy to know her and to learn from her"

Kumesh Govender, TWR Steel Service Centre

“Lizette's mentorship has been instrumental in my professional development. Her guidance and encouragement have been crucial in helping me achieve my career objectives. She is someone whose infectious enthusiasm for life and relentless pursuit of self-improvement naturally inspire those around her to strive for their best as well.”

Anonymous, Accountant Mentorship

“Finally got my degree!!! Thank you so much for always encouraging me and listening to me. I could not have done it without you motivating me"

Anonymous, Accountant Mentorship

Join Our Team !

We’re always looking for exceptional finance professionals, Bookkeepers, Accountants, Financial Managers, Fractional/Outsourced CFO’s, Payroll Administrators, and Tax Practitioners, who are passionate about excellence and growth.

At LW Accounting & Advisory, you’ll join a dynamic, forward-thinking team that values collaboration, integrity, and continuous learning. If you’re ready to take your career to the next level, we’d love to meet you.

Join Our Team !

We’re always looking for exceptional finance professionals, Bookkeepers, Accountants, Financial Managers, Fractional/Outsourced CFO’s, Payroll Administrators, and Tax Practitioners, who are passionate about excellence and growth.

At LW Accounting & Advisory, you’ll join a dynamic, forward-thinking team that values collaboration, integrity, and continuous learning. If you’re ready to take your career to the next level, we’d love to meet you.